Known for its innovative footwear designs, Ground Up International has collaborated with pop culture icon Hello Kitty to create a new court sneaker collection that is available exclusively at Kids Foot Locker.
Launched in time for the back-to-school season, the 50th Anniversary of Hello Kitty Sneaker Collection features two stylish low-top sneakers that capture Hello Kitty’s timeless charm.
Ground Up’s Hello Kitty Toddler Sneaker:
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Designed to add sparkle to every step, the Ground Up Hello Kitty Toddler sneaker is crafted to capture the playful spirit of the beloved character. The low-top design features white elastic laces and shimmering red glitter stripes, complemented by a plush Hello Kitty patch and white iridescent lurex PU details. The vulcanized construction ensures comfort and durability, while the design elements — including the adorable Hello Kitty bows and a pink pearlized PU finish — make these shoes a delightful addition to any wardrobe.
Ground Up’s Hello Kitty Preschool Sneaker:
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Perfect for preschoolers, the Ground Up Hello Kitty Preschool sneaker continues the celebration with a vibrant, playful design. The sneaker boasts white flat cotton laces, red glitter stripes, and an overlay of Hello Kitty patches, all set against white iridescent lurex PU. With vulcanized construction for added comfort and durability, these shoes are perfect for active kids ready to showcase their Hello Kitty pride. The addition of a white iridescent lurex PU Velcro pocket and pink pearlized PU finishes adds a whimsical touch, sure to captivate young fans and parents alike.
This collection is not just about footwear; it’s about celebrating Hello Kitty’s milestone anniversary in style. The sneakers come packaged in a collectible box that mirrors the shoes’ charm, featuring fun facts like Hello Kitty’s height (five apples tall) and her weight (three apples). The box even includes a cut-out of Hello Kitty’s face for an adorable sneak peek at the shoes inside.
Photos courtesy of Ground Up/Hello Kitty
