#TargetStyle in Vogue celebrated at New York Fashion Week

TargetStyle, in VogueWith Amanda Seyfried, Emily Ratajkowski, Camila Alves and fashionistas on top of the guest list, Target celebrated style and design while also kicking off New York Fashion Week Spring 2016 season. Hosted at Cedar Lake in New York City, guests had the chance to explore, interact with and share the experience on social media, while enjoying music by DJ Harley Viera-Newton.

Additional notable attendees included: Adam Lippes (Designer), Harley Viera-Newton (DJ), Jackie Cruz (Actress), Jeremiah Brent (Model), June Ambrose (Stylist), Keren Craig (Designer), Madison Beer (Singer), May Kwok (DJ), Mia Moretti (DJ), Nate Berkus (TV Personality), Zanna Roberts Rassi (Target Stylist/Marie Claire Senior Fashion Editor/E! News Correspondent)

The event was held in conjunction with “TargetStyle, in Vogue,” in the fashion bible’s very important September issue. Target re-imagined 15 of the publication’s iconic images through the lens of TargetStyle. The images, “TargetStyle, in Vogue,” were created using more than 100 Target products and are featured throughout a 20-page advertisement and the issue’s back cover. Additionally, through the use of Shazam visual recognition technology, readers can explore the images further: the original images, behind-the-scenes from the shoot and an opportunity to purchase product.

Photos by Neilson Barnard/WireImage.com and Neil Rasmus/BFA.com, courtesy of Target