Zareena at Fashion Forward Dubai 2014

Zareena - Runway - Fashion Forward Dubai April 2014It was when studying Business Management in India, that UAE National Zareena Yousef first discovered what luxurious fabric combinations and rich embroidery could do to complement and enhance a woman’s beauty.

This inspired her to begin her worldwide search for the exquisite textures, adornments and needlework that would one day become the trademark of her internationally acclaimed gowns.

For this season, Zareena’s main theme is abstract shapes and lines that become works of art when combined and placed on the designs in an artistic manner.Her sense of placement and choice of colors are marks of her brand that any enthusiast would recognize.

Zareena does not like to confine herself to certain colors; therefore, within any of her collections you will see a wide range of daring color combinations. The fabrics are always having the sense of flow and femininity in them. She uses natural fabrics for her collections.

Following the theme, Zareena has three groups of designs within the collection, the whites, which portray nature’s beauty personified in flower formations, the abstract formations with its cornucopia of colors, and the golds, nature’s ultimate precious belonging.

Photos by Ian Gavan and Stuart Wilson, courtesy of Fashion Forward Dubai